Desigual

Headquartered in Barcelona, Desigual is the fourth largest Spanish textile group. It has more than 350 own stores and franchises spread over more than one hundred countries. It is globally recognized for its unique style and corporate values.

Admira manages the circuit of screens for Desigual’s commercial network around the world, including content programming for its promotional campaigns. It also manages in-store music or piped music at its premises, which is carried out in a segmented manner for each country according to the regulations in each of them.

Broadcasting points

Countries

Screen formats

Languages

"We have hundreds of audio and video points throughout the world, and we need to control them at any time and from anywhere. Admira really has the technology and the human team capable of achieving it”

Brian Pittorino

IT Manager - Desigual

Characteristics

Integrated experiences with Google Glass

In addition, Admira has created unique experiences in Desigual flagship stores in Barcelona and Milan. The company pioneered the integration of contactless technologies (with QR code and iBeacons) and digital signage screens with the famous Google Glass solution for Smart Shopping.